7/15/09
MMMMM...Warm Bananas.
7/12/09
The Deception of Healthy Food Products: Source
Clifford, Stephanie. “Frito-Lay Tried to Enter Minds (and Lunch Bags) of Women.”
The New York Times. 24 February 2009. 24 February 2009.
----. “Tug of War in Food Marketing to Children.” The New York Times. 30 July 2008.
24 February 2009.
Federal Trade Commission. 90th Anniversary Symposium. Celebrating 90 Years.
Washington, D.C.: Federal Trade Commission Conference Center, 22-23 September 2004.
Federal Trade Commission. Protecting America’s Consumers. A History.
10 October 2007. 20 February 2009
Gardner, Stephen. Litigation as a Tool in Food Advertising: A Consumer Advocacy
Viewpoint. 21 November 2006. 20 February 2009.
Helm, Janet. “Low-Fat Labels Can Lead to Weight Gain.” ABC News. 11 December
2006. 10 April 2009.
Nestle, Marion. Food Politics. London: University of California Press, 2002.
---. What to Eat. New York: North Point Press, 2006.
Osgoodby, Dr. Robert. “How To Properly Decipher Deceptive Food Labels.” Fitness
Catalog. 27 June 2005. 20 February 2009.
Standard Oil Company v. United States. No. 398. Supreme Ct. of the US. 15 May 1911
Summit Street Media. On The Menu, LLC. Food Product Marketing. 2004. 23
February 2009
United States. U.S. Food and Drug Administration. FDA History. 20 February 2009
Zied, Elisa and Ruth Winter. So What Can I Eat?! New Jersey: John Wiley & Sons,
Inc., 2006.
The New York Times. 24 February 2009. 24 February 2009.
----. “Tug of War in Food Marketing to Children.” The New York Times. 30 July 2008.
24 February 2009.
Federal Trade Commission. 90th Anniversary Symposium. Celebrating 90 Years.
Washington, D.C.: Federal Trade Commission Conference Center, 22-23 September 2004.
Federal Trade Commission. Protecting America’s Consumers. A History.
10 October 2007. 20 February 2009
Gardner, Stephen. Litigation as a Tool in Food Advertising: A Consumer Advocacy
Viewpoint. 21 November 2006. 20 February 2009.
Helm, Janet. “Low-Fat Labels Can Lead to Weight Gain.” ABC News. 11 December
2006. 10 April 2009.
Nestle, Marion. Food Politics. London: University of California Press, 2002.
---. What to Eat. New York: North Point Press, 2006.
Osgoodby, Dr. Robert. “How To Properly Decipher Deceptive Food Labels.” Fitness
Catalog. 27 June 2005. 20 February 2009.
Standard Oil Company v. United States. No. 398. Supreme Ct. of the US. 15 May 1911
Summit Street Media. On The Menu, LLC. Food Product Marketing. 2004. 23
February 2009
United States. U.S. Food and Drug Administration. FDA History. 20 February 2009
Zied, Elisa and Ruth Winter. So What Can I Eat?! New Jersey: John Wiley & Sons,
Inc., 2006.
Category:
mind blog
The Deception of Healthy Food Products: Introduction
Health has always been an issue in American society. We have gone far as to create ridiculous machines to fad diets. For example, eat only a grapefruit daily to lose weight. In addition, we have gone from simply knowing “An apple a day keeps the doctor away” to having a bowl of Wheaties to be healthy and strong like Michael Jordan and other well known athletes. Fad Diet Crazes have become popular in the late 20st Century with books like “The South Beach Diet” and “The Atkins Diet”. The food industries like Kraft have hopped on the bandwagon by creating convenient healthy packaged meals like South Beach Living. Now just imagine, staring with their eyes piercing down below from their high towers, CEOs of great food industry companies breathing with the desire and undying will to find out what the next new demand is going to be out there in the bustling world below and how they can get a piece of the money pie. From various market research presentations coming in and out of their office, they have come to the conclusion of the growing health marketing trend. Marketers are now doing everything in their will power from creating to changing old products to deceiving products to appeal to the large health conscious consumer segment that seems to be growing rapidly every day. But what does that mean for us, the health conscious consumer? Ever heard of “Buyers Beware”? Simply this: We can no longer go by what manufactures say on their pretty packaged labels to stay healthy. Health conscious consumers will benefit more by becoming more aware of these marketing tactics and learn how to decipher health food labels and ingredients lists by knowing how to decode manufactures’ wordings.
Category:
mind blog
7/9/09
7/8/09
Purple Jewels :)
7/5/09
Spicy Lychee & Passion Fruit Broth
The Broth is made up of vegetable stock, lychee syrup, passion fruit puree, diced lychees, chopped cilantro, red pepper flakes and scallions.
7/1/09
LOL...Hot Chefs?
When I came up with this...I knew there had to be a way to support our "Hot" Chefs :) Chefs are one of the most passionate creative ppl in the world! Wouldn't you say? GoRedChef Designs.

Category:
GoRedChef Designs
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